《新编商务英语泛读(1~6)》是商务英语系列丛书之一。本丛书的语言材料新颖、地道,文章均选自当代英美报刊杂志以及某些商务专著;内容丰富、涉及面广,涵盖金融、财经、企业管理、国际贸易、电子商务等诸多领城。本丛书采用英语语言和商务知识有机结合的编写方式,使学生既能提高英语阅读理解能力,又能系统地攀握商务英语的基本词汇及其表达方式,全面地获得有关商务的基本知识。本丛书适合商务英语专业的学生使用。
- Unil 1
- Part A Text
- Text A Business and Your Life
- Text B A Pound of Butter
- Part B Fast Reading
- Unit 2
- Part A Text
- Text A Marketing Is All Around Us
- Text B About the Newspaper
- Part B Fast Reading
- Unit 3
- Part A Text
- Text A Buying Motives
- Text B Jim's Service, Inc.
- Part B Fast Reading
- Unit 4
- Part A Text
- Text A Selling
- Text B "I've Never Been Able to Bargain, Even with an Armenian Rug Dealer"
- Part B Fast Reading
- Unit 5
- Part A Text
- Text A American Business Heroes
- Text B The Eskimo Widow
- Part B Fast Reading
- Test1
- Unit 6
- Part A Text
- Text A Henry Ford and the American Automobile
- Text B The Higher Education of the USA
- Part B Fast Reading
- Unit 7
- Part A Text
- Text A Types of Business Organizations
- Text B The Trouble with Being a Tycoon
- Part B Fast Reading
- Unit 8
- Part A Text
- Text A Other Types of Business Organizations
- Text B Woolworth Closing Down
- Part B Fast Reading
- Unit 9
- Part A Text
- Text A The Coca-Cola Company's First Hundred Years(Ⅰ)
- Text B The Coca-Cola Company's First Hundred Years(Ⅱ)
- Part B Fast Reading
- Unit 10
- Part A Text
- Text A Brand and Brand Names (Ⅰ)
- Text B Brand and Brand Names (Ⅱ)
- Part B Fast Reading
- Test2
- Vocabulary
- Key