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体验商务英语（第三版）教师用书3

“十二五”普通高等教育本科国家级规划教材
样章
作者：
王艳艳
定价：
56.00元
ISBN：
978-7-04-054297-4
版面字数：
709.000千字
开本：
16开
全书页数：
暂无
装帧形式：
平装
重点项目：
“十二五”普通高等教育本科国家级规划教材
出版时间：
2020-08-07
物料号：
54297-00
读者对象：
高等教育
一级分类：
外语类
二级分类：
商务英语专业
三级分类：
商务英语综合
暂无
  • 前辅文
  • Notes on units
    • Unit 1 Brands
    • Unit 2 Travel
    • Unit 3 Change
    • Working across cultures: 1 Socialising
    • Revision unit A
    • Business skills: 1.1 Meetings
    • Business skills: 1.2 Telephoning
    • Unit 4 Organisation
    • Unit 5 Advertising
    • Unit 6 Money
    • Working across cultures: 2 International meetings
    • Revision unit B
    • Business skills: 2.1 Small talk
    • Business skills: 2.2 Presentations
    • Unit 7 Cultures
    • Unit 8 Human resources
    • Unit 9 International markets
    • Working across cultures: 3 Doing business internationally
    • Revision unit C
    • Business skills: 3.1 Negotiations
    • Business skills: 3.2 E-mails
    • Unit 10 Ethics
    • Unit 11 Leadership
    • Unit 12 Competition
    • Working across cultures: 4 Communication styles
    • Revision unit D
    • Business skills: 4.1 Presentations
    • Business skills: 4.2 Interviews
    • The social-cultural game
  • Resource bank
    • Teacher’s notes
    • Speaking
    • Unit 1 Brands
    • Taking part in meetings
    • Unit 2 Travel
    • Telephoning: making arrangements
    • Unit 3 Change
    • Managing meetings
    • Unit 4 Organisation
    • Socialising: introductions and networking
    • Unit 5 Advertising
    • Starting and structuring presentations
    • Unit 6 Money
    • Dealing with figures
    • Unit 7 Cultures
    • Social English
    • Unit 8 Human resources
    • Getting information on the telephone
    • Unit 9 International markets
    • Negotiating
    • Unit 10 Ethics
    • Considering options
    • Unit 11 Leadership
    • Presenting
    • Unit 12 Competition
    • Negotiating
    • Listening
    • Unit 1 Brands
    • Chris Cleaver, Managing Director, Business Brands at Dragon Brands
    • Unit 2 Travel
    • Sholto Smith, Area Sales Director for Hyatt Hotels
    • Unit 3 Change
    • Anne Deering, Head of Transformation Practice at international management consultants AT Kearney
    • Unit 4 Organisation
    • Richard Rawlinson, Vice-President of the management consultants Booz & Co.
    • Unit 5 Advertising
    • Marco Rimini, Head of Communications Planning at Mindshare
    • Unit 6 Money
    • Darrell Mercer, Investment Director at PSigma Investment Management
    • Unit 7 Cultures
    • Jeff Toms, Marketing Director at Farnham Castle, an international cultural training centre
    • Unit 8 Human resources
    • Carys Owen, a director at Hays, the international recruitment specialist
    • Unit 9 International markets
    • Andy Simmons, a partner at The Gap Partnership and an expert on negotiating
    • Unit 10 Ethics
    • David Hillyard, Director of Programmes at EarthWatch
    • Unit 11 Leadership
    • Elizabeth Jackson, Managing Director of DirectorBank, an executive recruitment company
    • Unit 12 Competition
    • Rory Taylor, Media Relations Manager for The Competition Commission
    • Resource bank listening key
    • Writing
    • (Case study model answers and writing tasks)
    • Unit 1 Brands
    • Unit 2 Travel
    • Unit 3 Change
    • Unit 4 Organisation
    • Unit 5 Advertising
    • Unit 6 Money
    • Unit 7 Cultures
    • Unit 8 Human resources
    • Unit 9 International markets
    • Unit 10 Ethics
    • Unit 11 Leadership
    • Unit 12 Competition
    • Scripts
    • Audio scripts
    • Audio scripts for business skills
    • Scripts for case study commentary
    • Translation
    • Translation for business brief
    • Translation for Readings

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