体验商务英语（第三版）教师用书3

“十二五”普通高等教育本科国家级规划教材

样章

作者：

王艳艳

定价：

56.00 元

版面字数：

709千字

开本：

16开

装帧形式：

平装

版次：

最新版次
印刷时间：

2024年

ISBN：

978-7-04-054297-4

物料号：

54297-00

出版时间：

2020-08-07

读者对象：

高等教育

一级分类：

外语类

二级分类：

商务英语专业

三级分类：

商务英语综合

册数：

暂无

目录
- 前辅文
- Notes on units
  - Unit 1 Brands
  - Unit 2 Travel
  - Unit 3 Change
  - Working across cultures: 1 Socialising
  - Revision unit A
  - Business skills: 1.1 Meetings
  - Business skills: 1.2 Telephoning
  - Unit 4 Organisation
  - Unit 5 Advertising
  - Unit 6 Money
  - Working across cultures: 2 International meetings
  - Revision unit B
  - Business skills: 2.1 Small talk
  - Business skills: 2.2 Presentations
  - Unit 7 Cultures
  - Unit 8 Human resources
  - Unit 9 International markets
  - Working across cultures: 3 Doing business internationally
  - Revision unit C
  - Business skills: 3.1 Negotiations
  - Business skills: 3.2 E-mails
  - Unit 10 Ethics
  - Unit 11 Leadership
  - Unit 12 Competition
  - Working across cultures: 4 Communication styles
  - Revision unit D
  - Business skills: 4.1 Presentations
  - Business skills: 4.2 Interviews
  - The social-cultural game
- Resource bank
  - Teacher’s notes
  - Speaking
  - Unit 1 Brands
  - Taking part in meetings
  - Unit 2 Travel
  - Telephoning: making arrangements
  - Unit 3 Change
  - Managing meetings
  - Unit 4 Organisation
  - Socialising: introductions and networking
  - Unit 5 Advertising
  - Starting and structuring presentations
  - Unit 6 Money
  - Dealing with figures
  - Unit 7 Cultures
  - Social English
  - Unit 8 Human resources
  - Getting information on the telephone
  - Unit 9 International markets
  - Negotiating
  - Unit 10 Ethics
  - Considering options
  - Unit 11 Leadership
  - Presenting
  - Unit 12 Competition
  - Negotiating
  - Listening
  - Unit 1 Brands
  - Chris Cleaver, Managing Director, Business Brands at Dragon Brands
  - Unit 2 Travel
  - Sholto Smith, Area Sales Director for Hyatt Hotels
  - Unit 3 Change
  - Anne Deering, Head of Transformation Practice at international management consultants AT Kearney
  - Unit 4 Organisation
  - Richard Rawlinson, Vice-President of the management consultants Booz & Co.
  - Unit 5 Advertising
  - Marco Rimini, Head of Communications Planning at Mindshare
  - Unit 6 Money
  - Darrell Mercer, Investment Director at PSigma Investment Management
  - Unit 7 Cultures
  - Jeff Toms, Marketing Director at Farnham Castle, an international cultural training centre
  - Unit 8 Human resources
  - Carys Owen, a director at Hays, the international recruitment specialist
  - Unit 9 International markets
  - Andy Simmons, a partner at The Gap Partnership and an expert on negotiating
  - Unit 10 Ethics
  - David Hillyard, Director of Programmes at EarthWatch
  - Unit 11 Leadership
  - Elizabeth Jackson, Managing Director of DirectorBank, an executive recruitment company
  - Unit 12 Competition
  - Rory Taylor, Media Relations Manager for The Competition Commission
  - Resource bank listening key
  - Writing
  - (Case study model answers and writing tasks)
  - Unit 1 Brands
  - Unit 2 Travel
  - Unit 3 Change
  - Unit 4 Organisation
  - Unit 5 Advertising
  - Unit 6 Money
  - Unit 7 Cultures
  - Unit 8 Human resources
  - Unit 9 International markets
  - Unit 10 Ethics
  - Unit 11 Leadership
  - Unit 12 Competition
  - Scripts
  - Audio scripts
  - Audio scripts for business skills
  - Scripts for case study commentary
  - Translation
  - Translation for business brief
  - Translation for Readings