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职通商务英语（第二版）综合教程4教师参考书
暂无简介
作者：
贺雪娟
定价：
38.50 元
出版时间：
2017-10-10
ISBN：
978-7-04-047611-8
物料号：
47611-00
读者对象：
高等职业教育
一级分类：
外语类
二级分类：
商务英语专业
三级分类：
商务英语综合
重点项目：
“十二五”职业教育国家规划教材
版面字数：
360.000千字
开本：
16开
装帧形式：
平装
版次：
2
最新版次印刷时间：
2017年
- 前辅文
- Unit 1 Corporate Innovation
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 2 International Operations
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 3 Strategic Management
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 4 International Marketing
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 5 E-Commerce
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 6 International Franchising
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 7 Global Supply Chain Management
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 8 Venture Investment
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 9 International Service Outsourcing
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
- Unit 10 Intercultural Business Communication
- Suggested Teaching Schedule
- Background Information
- Lecturing Hints
- Opening Case
- Related Theories
- Case Study
- Focus on Skills
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