- 前辅文
- UNIT 1 International Business
- Section I Lead-in
- Section II Reading International Business
- Section III Language Focus
- Section IV Business Writing Fax
- Section V Listening & Speaking Making Business Appointments
- Section VI Business Etiquette Etiquette of Business Appointments
- UNIT 2 Business Expansion
- Section I Lead-in
- Section II Reading Company A: A Rising International Behemoth
- Section III Language Focus
- Section IV Business Writing Résumé
- Section V Listening & Speaking Job Interviews
- Section VI Business Etiquette Etiquette in Job Interviews
- UNIT 3 Business Relationship
- Section I Lead-in
- Section II Reading Corporate Sponsorship
- Section III Language Focus
- Section IV Business Writing Invitation Letter
- Section V Listening & Speaking Making an Oral Invitation
- Section VI Business Etiquette Business Dressing Etiquette
- UNIT 4 Marketing
- Section I Lead-in
- Section II Reading Marketing Research
- Section III Language Focus
- Section IV Business Writing Marketing Research Questionnaire
- Section V Listening & Speaking Describing Marketing Graphs
- Section VI Business Etiquette Etiquette of Chinese Banquets
- REVIEW of UNITS 1–4
- UNIT 5 Import & Export
- Section I Lead-in
- Section II Reading Import & Export Business
- Section III Language Focus
- Section IV Business Writing Letter to Establish Business Relations
- Section V Listening & Speaking Negotiating Skills
- Section VI Business Etiquette Business Negotiation Etiquette
- UNIT 6 Investment
- Section I Lead-in
- Section II Reading China’s Outbound Investment
- Section III Language Focus
- Section IV Business Writing Credit Inquiry Letter
- Section V Listening & Speaking Talking About Investment
- Section VI Business Etiquette Gift-Giving Etiquette
- UNIT 7 Exhibitions and Trade Fairs
- Section I Lead-in
- Section II Reading Trade Exhibition Trends
- Section III Language Focus
- Section IV Business Writing Letter of Application
- Section V Listening & Speaking Trade Show Skills
- Section VI Business Etiquette Trade Show Etiquette
- UNIT 8 Customer Relationship Management
- Section I Lead-in
- Section II Reading Manage Your Customer Care
- Section III Language Focus
- Section IV Business Writing Letter of Appreciation
- Section V Listening & Speaking Approaching Customers
- Section VI Business Etiquette How Can Customer Service Be Friendly?
- REVIEW of UNITS 5–8
- Glossary