专门用途英语系列教材是教育部规划的高等学校(包括高等专科院校和高等职业院校)专业英语阶段的英语教材,也可供电大、各类成人院校及广大专业人员学习专业英语、提高涉外业务交际能力使用。
《管理英语》是该系列教材之一,本书从专业人员实际工作的需要出发进行设计和编写。选材新颖、点面结合、内容丰富、语言规范;练习兼具实用性和针对性。
全书由10个单元组成,每单元包括专业文献阅读与翻译、涉外业务应用文模拟套写和专业会话三部分。书后附有练习参考答案和课文参考译文。
本书配有录音磁带。
- unit1 Management Functions
- Reading and Translating
- Reading A:Management Functions
- Reading B:A Letter of Appointment
- Simulated Writing—Business Letters
- Listening and Speaking—Establish Business Relationship
- unit2 personnel Management
- Reading and Translating
- Reading A:Current Assessment
- Reading B:Job Description
- Simulated Writing—Fax
- Listening and Speaking—Inquiry and Offer
- unit3 Ffinance Management
- Reading and Translating
- Reading A:Cash Management
- Reading B:Alfman Manufacturing Company Income Statement
- Simulated Writing—Quotation
- Listening and Speaking—Order
- Unit4 Quality Management
- Reading and Translating
- Reading A:Total Quality Management
- Reading B:Recruitment Ad
- Simulated Writing—Comervial Invoice
- Listening and Speaking—Setting Up a Joint Venture
- Unit5 Marketing Management
- Reading and Translating
- Reading A:The Growth of Direct Marketing and Electronic Shopping
- Reading B:Customerization Ad
- Simulated Writing—Bill of Exchange
- Listening and Speaking—Technology Transfer & Technical Cooperation
- Unit6 Banking Management
- Reading and Translating
- Reading A:Types of Bank
- Reading B:Letter of Credit
- Simulated Writing—Application for Letter of Credit
- Listening and Speaking—Payment
- Unit7 Insurance Management
- Reading and Translating
- Reading A:Insurable Risks
- Reading B:Life Insurance Application to the COUNCIL Life Insurance Company
- Simulated Writing—Insurance Policy
- Listening and Speaking—Insurance and Claim
- Unit8 Securities Management
- Reading and Translating
- Reading A:The Stock Market
- Reading B:Newspaper Stock/Bond Quotation
- Simulated Writing—Bill of Lading
- Listening and Speaking—Packing and Shipment
- Unit9 International Irade
- Reading and Translating
- Reading A:Tariff Protection
- Reading B:Notice of Invitation for Bids
- Simulated Writing—Sales Contract
- Listening and Speaking—Signing a Contract
- unit10 Business Ethics
- Reading and Translating
- Reading A:Business Ethics
- Reading B:Unfair and Deceptive Practices in Advertising
- Simulated Writing—Inter-office Memos
- Listening and Speaking—Management of a Joint Venture
- glossary
- 参考答案
- 参考译文