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商务英语精读(1)完整版 附答案
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商务英语精读(1)完整版 附答案
作者：
张逸
定价：
36.00元
ISBN：
978-7-04-008547-1
版面字数：
0千字
开本：
16开
全书页数：
497页
装帧形式：
平装
重点项目：
暂无
出版时间：
2006-02-17
读者对象：
高等职业教育
一级分类：
外语类
二级分类：
商务英语专业
购买：
册数：
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图书目录
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Unit 1 Essentials of Business
Reading Ⅰ The Nature of Business
Reading Ⅱ Trading
Special Use Countable and Uncountable Nouns
Extended Activities
Phonetic Drills Front Vowels（前元音）
Function and Structure Meeting People
Practical Reading Timetable
Business World Fortune Global Forum
Unit 2 Marketing
Reading Ⅰ Marketing and Promotion
Reading Ⅱ Markets, Demand and Supply
Special Use Numerical Fxpressions （1）
Extended Activities
Phonetic Drills Central Vowels（中位元音）
Function and Structure Introducing People
Practical Reading Price List
Business World The Marketing Mix（营销策略）
Unit 3 Career
Reading Ⅰ Modern Servant——Nanny
Reading Ⅱ Gardener
Special Use Describe People’s Appearance
Extended Activities
Phonetic Drills Back Vowels（后位元音）
Function and Structure Expressing and Responding to Thanks
Practical Reading Business Cards
Business World What Does an Employer Do？
Unit 4 Jobs and Occupations
Reading Ⅰ Personal Progress and Job-hopping
Reading Ⅱ Branson’s New Route to More Jobs
Special Use Words of Job APPlication
Extended Activities
Phonetic Drills Closing Diphthongs（合口双元音）（1）
Function and Structure Describe One’s Occupation
Practical Reading Job Advertisement
Business World The Most Promising Jobs in the 21st Century
Unit 5 Eating Habits
Reading Ⅰ Changing Life-style and New Eating Habits
Reading Ⅱ British Food
Special Use Degrees of Adjectives and Adverbs
Extended Activities
Phonetic Drills Closing Diphthongs（合口双元音）（2）
Function and Structure Ordering a Meal
Practical Reading Menu
Business World Business Meals
Unit 6 Jewelry
Reading Ⅰ Diamond-Cutter Ephraim
Reading Ⅱ Diamonds
Special Use The Use of Article
Extended Activities
Phonetic Drills Centring Diphthongs（集中双元音）
Function and Structure Apologizing
Practical Reading Catalogue of Jewelry
Business World Source of Gems
Unit 7 Body Language
Reading Ⅰ Body Language—Ownership Gestures
Reading Ⅱ Gesture
Special Use Numerical Expressions （2）
Extended Activities
Phonetic Drills Vowels Revision（元音复习）
Function and Structure Making Invitations
Practical Reading Program Schedule
Business World Important Cultural Issues （Ⅰ）
Unit 8 Manners
Reading Ⅰ A World Guide to Good Manners
Reading Ⅱ Good Manners，Good Business
Special Use Simple，Past and Perfect Tenses of Verbs
Extended Activities
Phonetic Drills Consonants—Fricatives（摩擦音）
Function and Structure Asking for，Giving，and Refusing to Give Permission
Practical Reading Comparing Different Cultures
Business World Important Cultural Issues （Ⅱ）
Unit 9 Telephone Calls
Reading Ⅰ Miss Manners Wrings the Bell
Reading Ⅱ Telephones
Special Use Continuous and Perfect Tenses of Verbs
Extended Activities
Phonetic Drills Consonants—Plosives（爆破音）
Function and Structure Making Telephone Calls
Practical Reading Yellow Pages
Business World Twelve Telephone Tips
Unit 10 Air Travel
Reading Ⅰ Getting to the Airport
Reading Ⅱ Reservations
Special Use Passive Voice of Verbs
Extended Activities
Phonetic Drills Consonants —Affricates（破擦音）
Function and Structure Booking Flight Tickets
Practical Reading Flight Schedule
Business World Major International Airlines
Unit 11 Sports and Business
Reading Ⅰ Nike, from Small Beginnings to World Giant（Ⅰ）
Reading Ⅱ Nike，from Small Beginnings to World Giant（Ⅱ）
Special Use Subject and Verb Vgreernent （1）
Extended Activities
Phonetic Drills Consonant—Nasals（鼻辅音）
Function and Structure Complimenting
Practical Reading Football and Basketball Catalogue
Business World Brand Image（品牌形象）
Unit 12 Ownership
Reading Ⅰ Types of Business Ownership
Reading Ⅱ Business in a Free Enterprise System
Special Use The Future Expressions
Extended Activities
Phonetic Drills Consonants—Laterals（舌侧音）
Function and Structure Asking or Offering Favors
Practical Reading Company Relationship
Business World Joint Venture
Unit 13 Fashion
Reading Ⅰ Fashion
Reading Ⅱ Very Smart Fashions
Special Use Adjectives Used to Describe Clothing
Extended Activities
Phonetic Drills ConsonantS —Semi-vowels（半元音）
Function and Structure Expressing Concern，Consolation and Encouragement
Practical Reading Bar Graphs
Business World The Fashion Industry
Unit 14 Consumer Satisfaction
Reading Ⅰ Bargains
Reading Ⅱ Why People Buy?
Special Use Subjunctive Mood of Verbs
Extended Activities
Phonetic Drills Consonants—Frictionless Continuant（非摩擦持续音）
Function and Structure Complaining
Practical Reading Advertisement of Bargains
Business World Consumer Satisfaction／Dissatisfaction
Unit 15 Education
Reading Ⅰ Managing Your Study Time
Reading Ⅱ Kissing the Books Goodbye
Special Use Adjectives Used to Describe a Student／Different Forms of Verbs
Extended Activities
Phonetic Drills Consonants Revision（辅音复习）／Intonation Practice（语调练习）
Function and Structure Talking about Personal Interests
Practical Reading Notices
Business world Vocational Education
Appendix Ⅰ New Words
Appendix Ⅱ Expressions
Appendix Ⅲ Word Study
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