本书是浙江省国际商务专业课程改革教材,由浙江省教育厅职成教教研室依据浙江省职业学校国际商务专业教学指导方案组织编写｡
全书共分八个学习项目,分别是:建立贸易关系(Establish Trade Re⁃lations)､询盘(Enquiry)､报盘与还盘(Offer and Counter-Offer)､成交(Close the Deal)､保险(Insurance)､装运(Shipment)､付款(Pay⁃ment)､索赔与理赔(Claims and Settlement)｡
本书可作为职业院校国际商务专业､商务英语专业和经贸类相关专业教材,也可作为在职人员自学用书及岗位培训教材｡
- 前辅文
- Project 1 Establish Trade Relations
- Task 1 Look for Clients
- Scene 1:Receiving an E-mail
- Scene 2:At the Fair
- Task 2 Establish Business Relations
- Scene 1:Replying an E-mail
- Scene 2:Sending an E-mail
- Project 2 Enquiry
- Task 1 Make Enquiries
- Scene 1:At the Fair
- Scene 2:Enquiring by E-mail
- Task 2 Collect Enquiry Information
- Scene:Receiving Enquiries
- Project 3 Offer and Counter-Offer
- Task 1 Process the Information
- Task 2 Make a Voluntary Offer
- Scene 1:Sending Proforma Invoice
- Scene 2:Sending an Offer
- Task 3 Ask for Lower Prices
- Scene 1:Asking for Further Discount
- Scene 2:Giving a Discount
- Task 4 Increase Selling Prices
- Scene:Informing Increase in Price
- Project 4 Close the Deal
- Task 1 Sign a Contract
- Scene 1:Signing a Contract with a Customer
- Scene 2:Checking up the Order
- Task 2 Book a Repeat Order
- Scene 1:Completing the Proforma Invoice
- Scene 2:Failing to Supply
- Project 5 Insurance
- Task 1 Cover Insurance
- Scene 1:Receiving a Letter
- Scene 2:Filling in an Application Form
- Scene 3:Checking the Insurance Policy
- Task 2 Inform the Customer
- Project 6 Shipment
- Task 1 Discuss the Ways of Shipment
- Scene:Receiving a Phone Call
- Task 2 Amend the Shipping Terms
- Task 3 Make out the Shipping Advice
- Scene 1:Receiving an L/C
- Scene 2:Sending a Letter
- Project 7 Payment
- Task 1 Negotiate Payment Terms
- Scene 1:Accepting Payment by T/T
- Scene 2:Insisting on Payment by L/C
- Task 2 Pay by L/C
- Scene 1:Urging Establishment of L/C
- Scene 2:Requesting Amendment to L/C
- Project 8 Claims and Settlement
- Task 1 Lodge a Claim
- Scene 1:Receiving a Complaint Letter
- Scene 2:Sending a Complaint Letter
- Task 2 Settle Claims
- Scene 1:Investigating the Problem
- Scene 2:Replying the Letter
- Scene 3:Receiving a Letter
- References
