本书选取了最新的国际经济信息和美国等国家财经领域中新的研究成果,内容包括企业管理、财务会计、管理会计、经济体制、市场营销、网络销售、经济全球化、证券、保险、国际金融、国际经济组织、国际贸易等各个方面。每篇课文后附有难点注释、生词和术语表,配有阅读理解和常用财经单词及术语的练习
- 目录
- Unit 1
- Passage What Does It Take to Become a Successful Manager
- Passage for Reading Learning to Manage
- Unit 2
- Passage Attributes of Success
- Passage for Reading Total Quality Management
- Unit3
- Passage Why Leadership Is Important
- Passage for Reading Mastering Yourself
- Unit 4
- Passage The Goal of Financial Management
- Passage for Reading The Agency Problem and Control of the Corporation
- Unit 5
- Passage Marketing
- Passage for Reading Savvy Selling
- Unit 6
- Unit 7
- Passage Basic Types of Socioeconomic System
- Passage for Reading Changing Socioeconomic System
- Unit 8
- Passage Economics—a Surprisingly Broad Subject
- Passage for Reading The Discipline of Economics
- Unit 9
- Passage The European Union(EU)(Ⅰ)
- Passage for Reading The European Union(EU)(Ⅱ)
- Unit 10
- Passage Patents,Copyrights,and Trademarks(Ⅰ)
- Passage for Reading Patents,Copyrights,and Trademarks(Ⅱ)
- Unit 11
- Passage Globalization:What Is It?
- Passage for Reading Globalization
- Unit 12
- Unit 13
- Passage The International Trade Organizations
- Passage for Reading APEC
- Unit 14
- Passage What Is the WTO?
- Passage for Reading 10 Benefits of the WTO Trading System
- Unit 15
- Passage A Brief History of the International System of Payments(Ⅰ)
- Passage for Reading A Brief History of the International System of Payments(Ⅱ)
- Unit 16
- Passage The Cashless Society(Ⅰ)
- Passage for Reading The Cashless Society(Ⅱ)
- Unit 17
- Passage Physical and Financial Capital
- Passage for Reading Prices and Returns on Equity and Debt
- Unit 18
- 附录1 单词表
- 附录2 英语构词法和某些重音规则
- 附录3 财经英语翻译技巧
- 附录4 主课文参考译文
